AdLuge Blog

The ‘X’ Factors of B2B Lead Generation

One of the most important factors to remember in lead generation is that leads are people, not targets. There is a difference between company logic and customer logic and your focus should always be on the customer. In order to maintain this attitude towards lead generation, it is important to rethink a few key principles.

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By: 26 Nov 2013

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Mortgage Brokers See Ad Competition Increase Into October

It’s no surprise, Mortgage Brokers in North America have become one of the most competitive businesses in Search Engine Marketing (SEM).

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By: 21 Nov 2013

AdLuge Update: Phone Tracking Enhancements

Greeting AdLuge community members! Over the next several weeks we will be rolling out some enhancements to our call tracking platform.

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By: 20 Nov 2013

11 Great Tips for Long Sales Cycle Lead Nurturing

Lead nurturing is the process of building relationships with prospective customers through relevant information and engaging, meaningful contact.

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By: 20 Nov 2013

Top 5 Blogs & Twitter Accounts SMB Owners Need to Follow

With so many resources available on the Internet these days, it can be hard to know where to start for reliable advice so we’ve put together this list of our tops blog picks for small- to medium-...

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By: 19 Nov 2013

Window and Door Companies See Increased Ad Performance in October

Within the last few years, Window and Door manufacturers and installers in North America have become some of the most competitive businesses when it comes to Search Engine Marketing.

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By: 18 Nov 2013

AdLuge Update: Donut Chart Added to Lead Bucket

Hello again AdLugers! Another exciting update has been implemented that I’m really excited to share with you.

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By: 15 Nov 2013
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