AdLuge Blog

The Elements of a Great PPC Ad

With competition for natural rankings on the rise and the increasing frequency of (not provided) search term data in SEO campaigns, many companies are embracing Pay-Per-Click advertising systems such as Google Ads. While it can be easy to get started, developing an effective campaign means making the best possible use of your limited number of characters.

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By: 11 Dec 2013

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How to Explain Google Hummingbird to Your Boss

A few months ago Google introduced a new search algorithm which enabled Google to better understand contextual search queries.

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By: 10 Dec 2013

Chiropractors Seeing Better Costs Per Lead in November

Chiropractors in North America have one of the most competitive environments when it comes to Search Engine Marketing.

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By: 9 Dec 2013

The Top 20 Most Expensive Pay-Per-Click Terms

When most people think of Google, they usually think of search results or cell phones. But did you know over 97% of Google’s revenue comes from online, paid advertising?

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By: 5 Dec 2013

The 5 C’s of A Successful Blog

Blogging as part of your businesses online marketing strategy can be both fun and rewarding but it is also a lot of work.

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By: 4 Dec 2013

How to Build an Email Marketing List

Email marketing campaigns continue to be an important part of online marketing strategies but how does a company build a great email marketing list?

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By: 28 Nov 2013

6 Marketing Trends to Watch in 2014

Marketing has changed a great deal in the last few decades and online marketing will continue to take over.

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By: 27 Nov 2013
Marketing Performance Management

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